You helped them find their home. What if you could also help them settle into their new community by inviting them into a curated network of trusted local businesses, services, and experiences that says: I'm still looking out for you.
It’s closing day. Along with the keys, you hand your buyer a professionally branded card. “This is your Concierge card. It gets you preferred pricing and perks at local businesses I’ve personally selected — restaurants, contractors, home services. Just show the card.”
The first weekend in their new home, they use it at the local hardware store for a discount on supplies. The next month, they call a landscaper from the community for a new homeowner rate.
That Hardware store and landscaper that got a new customer because they are a part of your network, guess who they recommend to their customers who are looking to buy or sell their home.
At a housewarming party, they show a friend: “My realtor set this up. I get perks at like 15 local places just because I bought from her.” That friend is house-hunting next spring. Guess who they call first?
You never asked for a referral. The card did the talking.
The SmallGyfts Concierge Community gives each of your buyers a single premium card. They show it at participating businesses you have personally selected to access exclusive discounts, preferred pricing, and welcome experiences. It turns the closing into the beginning of a long-term relationship, not the end of one.
You build the community. You choose the contractors, the restaurants, the home service providers, the local favorites. Your buyer carries one card that gives them access to all of it. When they walk into a participating business, they present the card and receive the benefit you have arranged for them.
Your community can include multiple businesses in the same category. You are not endorsing a single provider over another. You are offering your clients a curated selection of options you trust. This protects your reputation and keeps you positioned as a helpful connector, not a salesperson.
Optionally, you can offer a small donation that cardholders can direct to a local cause of their choice. A small gesture that gets you positive visibility throughout the community.
SmallGyfts gives you two card types — digital and physical — each fully customizable to fit your buyers and your marketing goals.
Free and unlimited. Upload any image, overlay a dollar value or discount, add your contact info, and send by email. Use them as welcome cards for new homeowners, holiday greetings, referral rewards, or thank-you notes. Every digital design can also be ordered as a physical card.
Print any digital design as a durable branded card ($2/card). Configure them as branded access cards for your concierge community, discount cards for partner vendors like movers and landscapers, or referral cards your buyers can hand to friends who are house-hunting. Add an optional donation on the back to gain visibility with local causes. Every scan captures contact info and engagement data so you can follow up directly.
How you configure them is up to you. A branded access card gets your buyer into the local perks you have curated. A discount card offers preferred pricing on services new homeowners actually need. A referral card puts your name in the conversation when someone they know starts looking. Mix and match to build the right package for every closing.
SmallGyfts integrates with your existing tools through Zapier automation. When a triggering event happens in your CRM or transaction management system, a digital card can be sent automatically.
For example, when a transaction closes in your system, a digital concierge card can be sent to your buyer automatically — welcoming them to the community before they have even finished unpacking. The follow-up starts without you lifting a finger.
Every digital card sent and every physical card scanned triggers an automated email follow-up sequence. SmallGyfts generates the initial sequence for you, and you control the timing and content of each message.
| Email 1 (0–5 days) | A welcome and check-in. “How is the move going? We are here if you need anything.” This email also asks the recipient to confirm whether they are the original buyer or received the card as a gift — the remaining emails adjust accordingly. |
| Email 2 (~14 days) | A follow-up check-in with a request to leave a review of your services. Includes your Google Business Profile link or other review destination. |
| Email 3 (~30 days) | A reminder of complementary services available through the community — landscaping for spring, HVAC tune-ups for fall, or whatever is seasonally relevant for new homeowners. |
| Email 4 (~90 days) | A seasonal check-in. An opportunity to stay visible, share a market update, or remind them of community perks they have not used yet. |
You control the timing, the content, and whether each email is active. The sequence keeps you connected to your buyers long after closing without requiring ongoing manual effort.
Most agents lose touch after closing. A concierge card keeps you relevant in your buyer’s daily life. Every time they use it, they remember who gave it to them.
When your buyers tell friends about the perks they get from “their realtor’s community,” you get organic referrals without ever asking for one.
Invite your preferred vendors — contractors, movers, home inspectors, landscapers — into the community. They get visibility, you strengthen those partnerships.
Replace the generic gift basket with something your buyers actually use. A card they carry all year beats a candle they forget about in a week.
You are not just selling homes in the area. You are curating the local experience. That positions you as the go-to agent for anyone moving to the neighborhood.
When it’s time to sell or buy again, who do they call? The agent who handed them a house key, or the one who handed them a key to the entire community?
Select a mix of local contractors, restaurants, home service providers, and experiences that a new homeowner would value. Include multiple options per category to keep it balanced.
Your preferred contractors, movers, inspectors, and service providers can join as community participants, gaining visibility while strengthening your network.
A professionally branded card they carry in their wallet. They present it at any participating business to access their exclusive welcome benefits.
Every time a buyer presents the card, they are reminded of the agent who went beyond the transaction. That is how referrals happen naturally.
The front of your card is yours to design. Your logo, your colors, your brand identity. You control how it looks when your clients pull it out of their wallet.
Upload your own design using our self-service platform. If you already have brand guidelines and a designer, simply upload the finished artwork and your cards are ready to print.
Work with our design partner for a professionally designed card that reflects the level of service you provide. Our partner can help you develop the right color palette, layout, and branding for your card — so it looks polished and professional when your clients pull it out of their wallet. This is available as an optional add-on for businesses that want a sharp, well-designed card without managing the creative process themselves.
The back of every SmallGyfts card carries a consistent design with a scannable QR code linking to your community page, clear redemption instructions for your clients, and SmallGyfts branding. This ensures a familiar, trustworthy experience for cardholders, especially those who carry cards from multiple SmallGyfts communities.
Schedule a Call. We'll show you exactly how SmallGyfts Concierge works and answer any questions.
Email info@smallgyfts.com. We'll respond within 24 hours.